Last Updated on by Dan Stevens
Originally Published March 6, 2022.
Are you looking for the best Shopify apps to increase sales in 2023? Want to expand and take your business to the next level?
It can be hard to grow your business without the right tools. So we’ve gone ahead and done the research for you. These apps below will help you make more money and boost your store’s revenue.
How can apps increase sales
1) Increase your awareness
Not only do the best apps increase sales for your Shopify store, they can help to increase your brand awareness. Using apps to help you advertise online is a fantastic way to boost your presence. You can do paid advertising; for every click you receive through Google paid ads, you pay. However, Google Ads is a good place to start, as consumers navigate to Google to directly shop online. So they are already in a shopping mindset.
Referral marketing can be used to spread broad awareness of your brand through the likes of top and micro influencers. It’s a great way to get your brand trending across social media.
Email and SMS marketing can be underrated. Sending email and SMS campaigns with unique discounts tailored to audience segments can boost sales. Customers are more likely to return to your store if they love your product and can get a discount.
Use abandoned carts to your advantage. Sending abandoned cart emails or notifications is great method of pushing the customer to convert to a sale. They have already shown an interest in your product; they might just that extra nudge to convert. You could try tickling their fancy with a discount code.
2) Increase your average order value
When looking to increase sales on your Shopify store, you want to make the most out of your existing site traffic. Maximise the conversion opportunity with those visitors already on your website.
Increasing your average order value means you make more money per order. Try using an upsell app to encourage customers on product pages to add more than one item to their cart. By having a complimenting product alongside the main product may get them to purchase both.
Encourage consumers to use bundles. With this method, customers can select more than one product to create a product bundle. Instead of directing them to purchase just one product from your store, invite them to purchase more.
Showing a countdown timer on your product pages may invite customers to check out quicker, especially when showing a delivery timer that displays a cutoff time for next day delivery. Consumers love to receive orders as quickly as possible so are more likely to pay more for next day delivery.
Don’t dismiss discounts. Although basic, discounts can be the deciding factor of whether a customer will purchase from your store or not. Using pop ups or a spin wheel to display a welcome discount can always work well.
12 of the best & essential apps to increase sales
We’ve curated 12 of the best apps to increase sales so that you don’t have to.
Growave is a versatile, all-in-one app for Shopify that increases sales and customer retention, providing features such as a loyalty program, referrals, rewards, VIP tiers, and more. The app offers an organic way to gain customers, automated product reviews, wishlists, and a platform to showcase user-generated content, all easily manageable from a single dashboard.
Klaviyo allows you to create powerful email and marketing automations to drive revenue. Use the already created templates or create your own. Easily personalise emails and target specific customer segments. Reach customers via SMS marketing, a highly powerful medium that is underutilised.
It has never been easier to increase sales by increasing your average order value with upsells. Offer additional products to your customers and turn single orders into multiple product orders. You can create offers on product pages, as an action offer, on the cart page and thank you page.
Simply reach high converting customers through SMS campaigns. The open rate for SMS is higher than email so you could be missing out on significant sales. Create automated campaigns to drive traffic and sales, as well as segmenting your customer data to target specific audiences.
Use highly engaging games and spin wheels to convert visitors on your website. Provide your subscribers with unique discount codes that can only be used once. A/B test games to see which one converts better. It’s also a great way to gain email subscribers to market to in the future.
It’s simple. Use your current customers to refer others. Turn your customers into influencers of your products and reward them for doing so. Gain new customers, grow your brand through word-of-mouth and build customer loyalty. If a customer is happy with your brand, they are more likely to purchase from you again, increasing your sales.
A great way to increase sales by telling your customers when their order will be processed, dispatched and received by them. Easily manage customers’ expectations so you can reduce customer service queries. You can match the timer to your store’s theme and colors and set up rules for certain products.
It allows your to collect your store visitors’ as subscribers without having to ask for their personal details. You can send them web push notifications about new products and offers directly to your subscribers’ device screens. You can also use the abandoned cart automations to convert those that left products in their cart.
Increase sales on your store with powerful social proof and streak notifications. Simply add product reviews as social proof notifications. Create stunning email pop ups to convert visitors to leads. Once you get their email address, you can market to them in the future. Add timers or activity counters like live visitors or product views to get consumers to convert faster.
Attract visitors to your Shopify store and engage them with powerful product videos. Many shoppers look for a video of the product before purchasing it. You can also share these videos to Facebook, Instagram, YouTube and Twitter where you can drive traffic back to your store to make them convert and increase sales.
Give your visitors something fun to do on your store. Choose from pre-designed quiz templates, making it super easy for you to get started. You can create personalized and branded quizzes to make it easier to connect and engage with your customers, as well as tracking open and click-through rates.
You can set up a subscription program within minutes. Repeat purchasing means higher revenue. Customers can manage their own subscriptions and you can grow your average order value by adding one-time products. Reduce churn by letting customers skip or reschedule deliveries, as well as letting them swap products.
In conclusion, if your goal for 2023 is to boost sales, the aforementioned apps will undoubtedly aid you in achieving that objective. However, it is important to remember that success does not come overnight but rather requires dedication and effort. By investing the time and effort to properly set up each app for your store, you will be well on your way to maximizing your sales potential.