How to get paid qualified traffic to your store with Google PLA Ads

What? Send targeted traffic to your store’s products with Google Ads, specifically product listing ads. Product listing ads or “PLA” are visual based ads that serve on the Google Shopping Platform and across partners. Potential customers will see pictures of the products, not text ads. Why? Shopping Ad Traffic is pre-qualified traffic meaning these are […]

How to setup Google Ads Dynamic Remarketing Tag

Setup Google Ads Dynamic Remarketing Tag

How to setup Google Ads Dynamic Remarketing Tag for your Shopify Store What is a remarketing tag? Dynamic remarketing is a powerful tool in your retargeting toolbox. This tag not only serves ads to users who have previously visited your site, but goes a step further to show ads for the specific products they’ve viewed. Why […]