Last Updated on by LAUNCHTIP

How to sell your own courses on Shopify (Updated for 2023)

Online courses are on the increase, as it means learners can easily access them in their own time. Shopify is one of the most popular platforms globally and the perfect starting point for all you entrepreneurs.

Selling a course on Shopify is easy and handled entirely electronically. The learner is given an online portal that contains the materials they need to complete the course and keeps track of their progress. The learner can progress at their own speed if you make this a possible feature.


What’s the ideal structure?

As the seller of the course, you can design the structure of it. However, there are some basics that you should probably focus on first. Ensure that your website is well-presented and polished. Offer some free sample resources or perhaps offer the first part of the course for free. Everything beyond this will then have a fee that the learner will need to pay.

Only those that have signed up to the course will be able to view the hidden materials and the rest of the course. You need to make a good first impression to encourage people to sign up. If you can do this, then you’ll have them hooked.

What should the course include?

Think about the challenges people face in their lives. Once you’ve identified these, and found out what will be valuable to them, include these things in your online course. Choose a niche and go with it.

Your course can include many different materials such as articles, videos and tests. You could target specific content at certain audiences. You may have a group of learners that only watch videos and another that reads. If you can satisfy both groups, you’re already increasing your overall target audience.

Why should I sell a course using Shopify?

It’s super easy to use. You can sell the course from your own domain and use the main payment gateway to take payments. You can easily take the buyer straight to the course after the purchase. Then it’s down to the marketing. Find your target audience and the best way to market your course to them, whether that’s via email or social media, for example.


To sell courses optimally on Shopify, you will most likely want to use an app.

3 apps to help you sell courses on Shopify

1) Courses

Turn your store into online courses platform with this app by Architechpro OÜ. Free tier available with plans based on requirements.

2) Courses & Memberships

Give your customers access to exclusive membership content with this app by Inflowkit. Free to install with a commission on sales. Paid plans also available.

3) Thinkific

Create and sell online courses to grow your business with this app by thinkific labs. Free for 1 course with multiple plans available.