As a Shopify merchant, you may have thought about giving away free products to your customers. Nothing stirs up excitement and encourages loyalty like the chance to get something for nothing. The good news is that there are plenty of giveaway apps available in the Shopify app store.

Benefits of a Giveaway

A giveaway can be a great way to increase customer engagement and attract new customers. You can use it as a way to reward loyal customers or get more people sharing your product on social media. Plus, you should get an increased sense of trust in your product when people believe they could get it for free.

How to Leverage Apps for a Giveaway

The Shopify app store provides a number of apps that can help you give away free products. Here are 5 of the best apps to help you set up a giveaway for your Shopify store.

1. ViralSweep Giveaways Contests

ViralSweep is an app that enables you to run viral giveaways and contests to increase engagement, boost your email list, and generate more sales. The app offers a seamless management system for giveaways, sweepstakes, contests, raffles, & waitlists, all designed to help you make more sales. You can collect and analyze data from entrants and easily choose winners. You can also incentivize social sharing actions to increase your store’s reach and generate even more sales. Plus, you can create giveaways and contests in minutes and share them easily with your customers. Users can receive bonus entries for completing actions such as like, share, and more, and you can also run purchase-based giveaways to reward entries based on spend ($1 spent = 1 entry). The app also offers a beautiful gallery with voting capabilities to display user-generated content. The best part is that ViralSweep integrates with all your favorite email marketing, social media, and SMS platforms. Try ViralSweep out for yourself with a 7-day free trial and start running successful giveaways, sweepstakes, raffles, & contests in no time!

2. Giveaway Ninja

With the Ninja Giveaway app, you can create and manage giveaways and contests to enhance user engagement, increase your email list, and generate sales. This app offers purchase-based marketing promotions which allow you to maximize every advertisement dollar spent by increasing conversion rates, obtaining more referral traffic, and adding social followers. The Giveaway app enables you to create your giveaway in a few minutes, host it on a customized landing page with your brand, and reward users with entries for completing actions such as following, referring, and many more. Moreover, the Purchase-Based Giveaways reward users with entries per order value, for example, $1 spent equals 1 entry. You can also turn your visitors into your company’s ambassadors with the “Refer-a-Friend” feature, which can win you new customers. Finally, the app allows you to display user-generated content in a convenient photo gallery that also provides voting options.

3. Social Boost

Social Boost is an all-in-one marketing solution that helps businesses increase their sales, followers, shares, viral traffic, email lists, referrals, engagement, and more. With the app’s pre-defined templates library, users can easily run exciting campaigns through various marketing strategies like giveaways, contests, sweepstakes, instant win, refer a friend, and post purchase campaigns. For the upcoming holiday season and festivals, Social Boost offers holiday templates that users can utilize to run campaigns that align with their marketing goals. To reward entrants for their participation, users can provide incentives for purchases, subscriptions, follows, surveys, sharing, referring, and more. Social Boost also provides valuable insights and feedback from customers to help businesses continually improve their marketing strategies and achieve their goals.

4. PineRaffle

Pineraffle is an app that allows its users to create effective and customized marketing campaigns by creating raffles, giveaways, sweepstakes, and contests in just minutes. These campaigns are a great way to create hype and interest around any business by offering free prizes. With Pineraffle, users can set up their raffles in under five minutes, choosing the prize they wish to give away, the number of winners, and the chosen end date or entrant count. The app also offers customizable widgets that inform website visitors about the raffle, making sure maximum visibility is achieved. Overall, Pineraffle is a powerful and affordable tool for any business wishing to take advantage of the benefits of viral marketing.

5. Gleam

Gleam is a perfect solution that can help you set up and run Giveaways, Contests & Sweepstakes that drive real user engagement. This Contest + Sweepstakes widget offers you a combination of entry methods that will drive traffic to your shop and increase real user engagement from your visitors. With Gleam Competitions, entrants must complete actions such as subscribing to your email list or interacting on social media in exchange for a chance to win your prize. Giveaway marketing has never been easier as you can collect emails from visitors who want to win your prize and engage them with sales funnels and discounts after the giveaway is over. You can easily create your own campaign or use our campaign templates for every occasion. You can also run campaigns directly from your Shopify store to increase website traffic. Gleam Competitions will get entrants to sign up to your newsletter and sync them to your Shopify admin. You can even use the Viral Share action to incentivize entrants to refer their friends & family, and create photo contests to collect user-generated content from your customers.



Utilizing giveaway apps can be a great way to generate more traffic and boost engagement for your Shopify store. With the right apps, you can create referral programs, contests, email opt-ins, referral discounts and more. Try out some of the many giveaway apps available in the Shopify app store to get started.