The Review URL is simply the link to the reviews page where your customer is sent to.
Each review request email sent to a customer will contain this link.
Depending on your store and country, you will have a preferred review provider. These include but are not limited to:
- Trustpilot
- Yelp
- Facebook Page
- Google Review
- Reviewcentre.com
- Mamma.com
- Yell
The review URL is simply the page where a customer would visit to leave a review of your store. For Trustpilot, an example would be:
https://www.trustpilot.com/review/gymshark.com