Last Updated on February 16, 2021 by LAUNCHTIP
How to combine multiple products into sets on Shopify
Have you ever thought about grouping some of your store’s products into one product? If you have numerous products in your Shopify store, you’ll want to create as many selling opportunities as possible. Perhaps you want to offer discounts on certain products or you want to group two or three products into one set. Below we look at two ways this can be achieved.
1. Grouping two or more products into one set
In your Shopify store, you may have two or more products that you’d like to combine into one product set. An easy way to achieve this is to add your combined product set into your Shopify store as one product, giving it a separate SKU. When one of these sells on your store, you’ll be able to know it’s a set rather than singular product because of the SKU that relates to it.
If you need to manage inventory then you will need an inventory App to do this. This will allow you to set a rule that when you sell either a single sku or the new set, it reduces the inventory count of the master. This prevents you from overselling. If you don’t have to worry about inventory then even better!
2. Use an app to upsell your other products
Another great method to combine your products is to use the product page as tool to sell more than just one product. If you have a set of golf balls for example, you could also compliment this with a golf tee product. They are related because they are both associated with golf and you need golf balls to put on tee’s! You can do this by upsetting on the product page (not in the conventional sense of moving to a higher priced item but in the modern sense of selling more)
SellUp is a Shopify app that lets you create upsells for your products on your Shopify store. The app can be easily found in the Shopify App store and can be installed simply on your store. You can set up SellUp to show on your product pages under the Add to cart button. This puts it right in the eyeline of the shopper on your site, encouraging them to select the product that is being upsold. It’s another easy way to increase the sales of your products. You can also use Action upsells which puts an offer right in front of the customer after they have added a product to their cart. These are insane at converting.
Another great app is Crate. Crate allows you to bundle products right on the product page so you can sell more. You may have seen the Amazon method where you see the lead product bundled with other complimenting products, sometimes with a discount. This allows the customer to add multiple items to the basket in ONE click. That’s a lot more product sold per click. With Crate you can put multiple sets of product bundles on the same page creating a powerful selling experiencing. Crate is available from the App Store and is free for 1 bundle!