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How to change the name of the ‘BUY IT NOW’ button on the product page in the Minimal Theme

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Last Updated on January 7, 2022 by LAUNCHTIP

How to change the name of the ‘BUY IT NOW’ button on the product page in the Minimal Theme

With the worldwide popularity of Shopify growing by the passing minute, people are exploring the enterprise more than ever. The online marketplace facilitator has a plethora of unique features users can access via its flawless user interface.

However, being eclectic is something people of Generation Z are after. Likewise, sellers wonder if they customize the ‘BUY IT NOW’ button that appears on the Product Page Minimal Theme. If you are one of those sellers, the next few lines will help you loads make your Shopify experience worthwhile.

Is the text in the ‘BUY IT NOW’ button editable?

Firstly, we need to understand the urge that is compelling sellers to alter the ‘BUY IT NOW’ button. Sellers believe that ‘BUY IT NOW’ is mundane, and it needs to be replaced by something more contemporary, something with a better call to action.

However, Shopify has built the ‘BUY IT NOW’ as a dynamic button. And therefore, it cannot be edited by every individual seller. But, Shopify has a decent thought process behind this.

How does the ‘BUY IT NOW’ operation function – dynamic button

This button is dynamic. It means that the contents change with respect to the user’s browser, cache, and connected accounts. Therefore, there is no need to alter its text as it will not surface to all users.

For instance, people with a connected PayPal account will see a PayPal button instead of the Buy It Now Button. However, this does not mean you cannot increase your conversion rates!

Increase your conversion rate

The Product Page Minimal Theme has a very user-oriented interface. There are plenty of other alterable features that you can design uniquely. A pro-tip, design the background so that it creates a call to action in the user’s mind that compels them to click the Buy It Now Button, even if it is monotonous!

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