Add a Social Share Button on Product Page in Shopify

Last Updated on October 21, 2025 by Dan S
Originally Published February 7, 2020.

Social sharing is a powerful way to get your products under the eyes of more potential customers. It’s also an excellent way to get your brand recognised by others. The more users that share your products, the more sales you will get. With social commerce projected to reach over $1 trillion globally in 2025, integrating social share functionality has become essential for modern e-commerce stores.

How to add a social share button on product page in Shopify

You’ll find that with most Shopify themes, the social share button functionality already exists. You just need to find the right section in your Shopify theme to enable and customize it. For example, you can easily add more social channels to the share options or adjust their appearance to match your brand.

Adding a social share button

If social share buttons aren’t showing on your store, you can enable them by following the steps below.

Navigate to Online Store, select Themes then Customize
Next, navigate to Product Pages, then select Enable sharing for products
This will turn on the social sharing button on your product pages

Editing a social share button

If you want to edit the social channels that appear under your social share button, see the steps below.

Navigate to Online Store, select Themes then Customize
Select Theme settings, then Social Media
Next, scroll all the way down the page until you see Social Sharing Options
Finally, select Enable/Disable the platforms you want, then Save

Please bear in mind that these steps above will vary depending on which Shopify theme you are using. Most modern Shopify themes support popular platforms including Facebook, Twitter (X), Pinterest, and WhatsApp, with some themes offering 30+ social sharing options.

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