Last Updated on by Dan S
Originally Published August 20, 2020.

When it comes to starting a Shopify store, there are many things you need to consider. You’ll need to ensure you have a great product to sell and the funds to start. One thing to consider is the Shopify apps.

They are important because they add value to your Shopify store and could help you increase sales and revenue on your one product store.

8 useful Apps For A One Product Shopify Store in 2024

We know there must be many one product Shopify store owners out there that would love to know which apps are a ‘must-have’ for their stores.

By ‘must-have’, we mean for those of you that have already setup and started your Shopify store with the aim of improving the website.

The apps below could help you achieve this.

 

Overview

Owning an ecommerce store requires you to be fully committed. There are certain features that your Shopify could benefit from.

To ensure your store runs smoothly and you make the most of it, you’ll need an email integration tool, which allows you to keep in contact with your customers.

A popup app that allows you to capture new customer data such as name and email for future marketing and a review app to allow customers to do research on your products and find out why other people buy them.

You’ll need an upsell app, which means you can upsell other products when customers are about to tap the Add to Cart button.

Let’s now discuss the 8 useful Shopify apps for a one product store in detail.

1) OneSignal

 

OneSignal provides a Web Push – Free Abandoned Cart Shopify app. This app can help you improve sales with abandoned cart recovery messages and alerts.

OneSignal lets you automatically alert your website visitors about their abandoned carts and direct them back to your store by displaying the products that are in their cart. It means you can protect your store from cart abandonment and recover any lost revenue. With OneSignal, you can directly send these notifications to your visitor’s desktop or browser.

Not only does OneSignal allow you to notify customers of their abandoned carts, but you can also provide custom push notification campaigns.

If you have a sale or launch a new product, you can use custom web push notification campaigns to deliver announcements to your visitors’ browsers. Easily segment and target users based on their country of residence, language or cart status. It makes retargeting customers super easy.

OneSignal also allows shipping alerts and fantastic analytics so you can easily track the sales that come in from the abandoned cart notifications and other reports such as clickthrough rates so you can optimise your messaging.

Price: Free. Paid plans available.

 

2) Loox

 

Loox is a review app that allows customer to submit reviews of products along with images. Not only can new visitors to your Shopify store see the reviews of your products but they also get to see the products in use by customers themselves.

Easily collect beautiful reviews of your one product with photos to boost conversions. It’s social proof that looks great.

Reviews play a large part of any store, as customers are more likely to check product reviews before purchasing. Customers trust and respect product reviews with photos more than marketing assets.

Loox is a great way to collect photo reviews, build a strong and trustworthy relationship and increase your store’s sales and revenue.

There’s nothing better than winning your store’s visitors’ trust than social proofing with photo product reviews. Your store visitors will look to see your product in action so they can see themselves using it.

Loox allows you, as the store merchant, to respond to the reviews and ensure your customers remain happy and satisfied.

Price: Starting from $9.99/month.

 

3) SellUp

 

SellUp is an ‘upsell’ app, allowing Shopify store merchants to offer targeted upsell opportunities. Although you may have a one product store, this doesn’t mean you can’t include upsell products. Perhaps you have the one product and accessories to accompany it. This is where SellUp can help.

Easily create On Page upsells that sit below the product’s Add to Cartbutton. When your customers are looking at your product and are about to add it to their cart, they can see your upsell products below it. It can trigger them to add the upsell products to their cart also, which means a higher average order value for your store.

SellUp has built-in design settings, which gives each Shopify store the ability to change the way it looks. It inherits your store’s theme, making the installation process seamless.

You can change the upsell message that is displayed to the customer. It doesn’t need to be the product title but instead can be a call to action.

SellUp also allows store merchants to create Action upsells. These appear in a popup when a customer clicks the Add to Cart button and can be high converting.

SellUp is a great app and works well for all Shopify stores, including one product stores, self-fulfilled and dropshipping stores and print on demand stores.

Price: Free. Paid plans available.

 

 

4) Delivery Timer

 

Delivery Timer helps Shopify store owners to improve their customer conversion rate with motivational order deadlines, urgency timers, dispatch times and estimated shipping or delivery dates.

Featured on the Shopify app store in February 2019, Delivery Timer makes your sales pop. Delivery Timer order deadline allows merchants to display information about delivery or shipping times based on your store’s order by/cut-off times, dispatch times and estimated shipping/delivery times. Customers want to know when they can expect to receive the products they’ve bought from your store.

Therefore, when they can order by a certain time to receive the quickest processing, they’ll get their order as quickly as possible. Delivery Timer does exactly this and helps to increase your store’s conversion rate and sales.

If you have a one product store, Delivery Timer is the perfect app for you to install. It is super easy to setup rules around order by times, delivery times and dispatch times.

You may have seen messages on other popular stores such as “Order within the next 3 hours, 25 minutes for same day dispatch.” This creates an urgency for your store’s visitors so they feel the urge to purchase the product then and there.

Another feature of Delivery Timer is the ability to hide it once the order by deadline has been met and past for the current day. It reappears at midnight for the next day. By doing this, it does not deter customers from ordering later on in the day. You can, however, have the timer always showing. It’s entirely up to you.

Price: Free. Paid plans available.

 

5) ActiveCampaign

 

ActiveCampaign’s Shopify app, AC Email Marketing Automation, helps Shopify merchants reach the right customers with the right message at the right time. It uses powerful marketing automation systems, email marketing and personalised email automation.

Part of the app includes a Customer Experience Automation platform that allows you to create meaningful interactions and send out targeted communications in minimal time.

ActiveCampaign enables you to view preferences and customer behavioural data to personalise future interactions. Easily create segments, tags and contact lists to send relevant emails to different groups.

You can reach out to your customers about their abandoned carts or their product reviews. Improve on your current email marketing strategy with great features such as the Predictive Sending. It shows the customer content that actually matters to them and content they’d actually want to see.

Shopify store owners can import product data to their ActiveCampaign accounts to segment customers and ensure they only receive notifications and alerts about products they are actually interested in.

You can set up site tracking and enable SMS messaging to communicate with customers across several different marketing channels. Easily set up automations to take care of repetitive tasks and focus your time on growing your business.

ActiveCampaign also allows you to measure revenue, track your average order value and see your new and repeat customers. These are all key in how you will market to different customer types.

Price: Starting from $15/month.

 

6) Snowball Affiliate Marketing

 

Social Snowball is a cutting-edge word-of-mouth marketing platform tailored for Shopify stores, especially those focusing on a single product. This app automates and streamlines affiliate, referral, and influencer programs, thereby reducing customer acquisition costs.

It offers a comprehensive solution for businesses to build, launch, and manage their word-of-mouth marketing efforts with ease. Key features include the ability to transform customers into revenue-generating affiliates, launch influencer programs on platforms like TikTok, and a control center for configuring programs, tracking referral sales, and managing commission rewards.

A standout feature of Social Snowball is its ability to automatically convert customers into affiliates following a purchase.

This seamless integration means every customer has the potential to become an advocate for the product, exponentially increasing the store’s marketing reach.

Additionally, the platform simplifies the payout process with the capability to bulk send instant cash or gift card rewards to affiliates in just two clicks. This not only enhances the affiliate experience but also encourages continued promotion and loyalty.

For stores with a single product, Social Snowball offers unique advantages. The precise tracking and attribution of influencer campaigns ensure that marketing investments are measurable and yield a clear return on investment.

Price: Starting from $99/month.

 

7) ProveSource Social Proof

 

ProveSource is a dynamic social proof application designed to elevate sales and conversion rates for online stores, including those specializing in a single product.

This app enhances customer confidence and engagement by displaying real-time notifications such as recent orders, positive reviews, and live visitor counts. The presence of sales popups and review notifications adds authenticity to the store, demonstrating active customer trust and engagement.

By showcasing what other consumers are purchasing in real-time, ProveSource creates a sense of urgency, encouraging visitors to make prompt buying decisions. The app’s customization options allow store owners to tailor the style, timing, and placement of notifications, ensuring a seamless integration with the store’s design and customer journey.

One of the key benefits of ProveSource is its ability to foster trust and urgency through social proof sales pop notifications.

For Shopify stores with a single product, this feature is particularly impactful. It turns the website into an interactive and engaging hub, drawing in customers and compelling them to take action.

By displaying the popularity and approval of the product through real customer interactions, the app effectively reduces hesitancy and accelerates purchase decisions.

Price: Free. Paid plans available.

 

8) Fera Social Proof

 

The Fera Social Proof app allows you to improve conversions, increase sales and build brand trust with your customers. Social proof is when people believe a product is great based on the actions of others.

These people value the opinions of others, and as a Shopify store merchant, you can leverage this to build trust and make more sales.

To help with social proof, add customer testimonials and reviews to your Shopify store. Fera provides a testimonial carousel, photo wall and testimonial pop up function.

By putting this in place means you should see an increase in your conversions. Build brand trust with the ‘As-featured-in’ and ‘As seen on’ banners.

New customers visiting your site will see your products on other people and mentioned on other sites, which makes them feel safe when purchasing.

Fera Social Proof has made the app easy to install and set up. You can A/B test different social proof methods and customise the templates and appearance.

Price: Starting from $9/month.

 

Conclusion

In conclusion, while the apps highlighted in this post offer a range of valuable features for enhancing a one-product Shopify store, they represent just a starting point.

The Shopify app ecosystem is vast and diverse, and the right combination of apps can significantly elevate your store’s performance.

However, it’s essential to conduct thorough research and consider your specific needs before integrating any new app.

By carefully selecting tools that align with your store’s goals and customer experience, you can create a more efficient, engaging, and successful online presence.

Remember, the right apps can be a game-changer for your one-product store on Shopify.